Marketing Archive

  • Wonder Girls JYP Entertainment 2

    JYP Entertainment Preps Korean Music Supergroups For The World

    JYP Entertainment Corporation (KOSDAQ: 035900) engages in the entertainment business in South Korea, Japan, China and other parts of the world. It is involved in the production of movies, TV dramas, and music recordings as well as the management of artists, including such famous Korean...


  • SPAM

    Hormel’s Plan To Position SPAM as a Premium Brand In China

    Hormel (NYSE: HRL), the maker of SPAM, America’s favorite luncheon meat, has plans to position it as a premium product in China.  A blend of chopped pork shoulder, ham, salt, sugar, binders and preservatives like potassium chloride and sodium nitrite, SPAM made its market debut...


  • Coca Cola Beijing 4

    Coca-Cola Share Price On The Rise; Considers Shanghai Listing

    Global soft drinks juggernaut The Coca-Cola Company (NYSE: KO) is considering a possible future listing on the Shanghai Stock Exchange to coincide with part of its plan to expand into China.  “We continue to have positive discussions with Chinese government officials as we look at...


  • SubwayChina8

    Subway Overtakes McDonald’s As World’s Largest Restaurant Chain

    The Subway sandwich group, operated by privately held Doctor’s Associates Inc., has officially overtaken McDonald’s Corp (NYSE: MCD) as the world’s largest restaurant chain in terms of number of restaurant outlets, according to the year-end store count filed by Subway to the Securities and Exchange...


  • PanasonicPatentLeader5

    Panasonic Corporation Leader In International Patent Filings

    China, Japan, and South Korea show dominating growth in international patent filings and exhibit a significant shift of economic, competitive and scientific power to Asia, based on data released in February 2011 by the World Intellectual Property Organization (WIPO). The World Intellectual Property Organization said...


  • HMV music store within undercover shopping mall

    Lawson To Buy HMV Japan From Daiwa Group

    Japanese convenience store chain Lawson Inc. (TYO: 2651) announced on October 28, 2010 that it will acquire music retailer HMV Japan K.K. from Daiwa Securities SMBC Principal Investments Co. Ltd. for 1.8 billion Yen (US$21.9 million). The acquisition will allow Lawson to strengthen its stores’...


  • PepsiIndia2

    Pepsi Really Means Cola In India

    The word Pepsi actually means cola, and any other bottled carbonated drinks including its rival brand Coca cola in India. This built-in linguistic advantage for PepsiCo naturally translates into higher sales for its cola soft drinks. In terms of total beverage sales, including non-cola drinks,...


  • DoCoMoSmartPhone

    DoCoMo Releases New Galaxy S To Take On iPhone

    NTT Docomo Inc. announced that it would start selling Samsung Electronics Co.’s Galaxy S smartphone customized for the increasingly competitive Japanese market on October 28, 2010. Docomo plans to increase its market share as well as to challenge the current market domination by iPhone and...


  • ShinsegaeCentumCity

    Shinsegae vs. Lotte: Clash Of The Retail Titans

    South Korea’s Shinsegae Group and Lotte Group square off in a battle for supremacy in the retail industry. Last year, Shinsegae Group opened its latest luxury department store on the home turf of archrival Lotte Group, igniting another round of aggressive competitions for customers. Shinsegae...


  • iPadTaiwan4

    Free iPads In Taiwan ?

    Selling iPads in Taiwan is illegal, so gray marketers are giving them away with the purchase of outrageously high priced accessories. The country’s National Communications Commission (NCC), which issues licenses for all wireless devices, has yet to approve the tablet. Under Taiwanese law, people are...